Lean Canvas - who is your customer?
On Thursday we had our second workshop of STARTER Basic on topic Lean Canvas and it was led by Taavi Tamm! Teams got to write their business idea on a canvas and see the bigger picture.
The main questions were:
1. WHO is your customer?
2. WHAT is the value you provide?
3. HOW are you going to do it?
And the more specific you are while describing your customer, the better! For example, think of two customers. Both were born in 1948, male, raised in Great Britain, married, successful and wealthy. Both of them have at least two children, like dogs and love the Alps.
If you are selling cars would they both buy the same car? If one of the men is Prince Charles and another one is Ozzy Osbourne (which they are by the description) would they be driving the same car?
Also, would Charles and Ozzy have the same problems? Think about what are your customer’s problems they need solving. This is how you develop your product – by solving problems!
Next workshop will teach how to pitch and will be moderated by Dean A. DiNardi. He has written a book about pitching: "PITCHERSIZE: Working Out the Perfect Pitch"!
The event is funded by European Social Fund.
Team Harakas won Student Startup Camp 2020!
sTARTUp Day - the biggest business festival in the Baltics grew even more
Baltics’ biggest business festival sTARTUp Day took place for the 4th time on 29-31 January in UT Sports Hall in Tartu with 4400 visitors, 158 speakers, and 4 stages. Although the Head Organizer Marili Vihmann said the aim was to keep the same number of attendees as last year - around 4000 guests, the festival still grew by 400 visitors. The festival had visitors from 60 different countries.
Münt won Kaleidoskoop Finals
13th student business ideas competition Kaleidoskoop Finals was held at the business festival sTARTUp Day 2019. Team Münt who is developing eco-friendly toothpaste tablets was selected to be the winner. Their mission is to make the planet earth a cleaner place.